February 5, 2008

TROYER FOODS ANNOUNCES EXPANDED PARTNERSHIP
WITH
PROGRESSIVE GROUP ALLIANCE
AND
POCAHONTAS BRAND

We write this after many months of deliberation and due diligence. We have attended shows, visited offices and hosted staff from FAB, Golbon, Progressive Group Alliance and UniPro. We have told many in the industry that we couldn’t make a “bad” decision because we have discovered that all of the buying/sales marketing groups have very “good” people – including their staff, suppliers and distributor members. However, to maximize our growth in the foodservice arena, we do want to partner with one group throughout our company.

After our thorough evaluation, we have made the decision to expand our partnership with Progressive Group Alliance (ProGroup) and the Pocahontas label. This group brings great expertise and depth in staff from their DDM (the staff person working directly in the field with us) Troy Weeks through their procurement, marketing, IT, quality assurance, event planning, and training staff and programs.

We are very excited about this partnership and look forward to growing our foodservice sales through this partnership. We believe this is the best choice for many reasons, i.e. the large number of existing customers who are familiar with the Pocahontas label, the long history this label has in the foodservice industry and the familiarity with many potential customers. This label (along with the other shared labels of ProGroup) has great breadth and will allow us to “brand” ourselves and truly be a “broadline foodservice distributor”. I can assure you that they are as excited as we are about growing into the future together.

We will be conducting “kick off” meetings to further acquaint both our sales and purchasing staff with Progressive Group Alliance and the many opportunities this partnership brings to our table. We will also provide materials to share with customers. We are anxious to get everyone “up to speed” before our food show and welcome conversations with our vendor community as well. We are excited about our opportunities for our customers and vendors as we partner with other distributors to maximize our opportunities for mutual success!

Any questions, comments or suggestions, please let us know.

Poised for Growth,

Becky and Paris